You Ordered A New Item

The Lucrative / Loss Ratio.

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It’s almost the weekend, Friend.

And because it’s almost the weekend, let’s run through a very relatable scenario for most people:

They’ve ordered a new item online.

They can’t wait for it to arrive before the weekend and show it off at the club.

They expect to receive compliments from all directions.

But the likely reality is:

They’ve spent $100 on something they won’t wear again…

No compliments were given because no one ever cares about your possessions as much as you do…

They’ve wasted 5 hours of the early morning at the club AND all the following day because of a hangover…

And let’s not even talk about how much they spent at the bar…

Now, I’m not here to tell you how to spend your time or money.

But what I do want to encourage you to do is to look at where it’s going.

Money and time can be spent well and not so well.

How we identify this is through the:

Lucrative / Loss Ratio.

Let me explain what this is.

In summary, it's a simplistic way to look at where you're allocating your resources - both time and money.

We have a tendency to let the right side outweigh the left side.

When we’re:

Spending half our income on designer goods…

Giving people way too much access…

Gossipping and beefing…

The ratio is completely lopsided.

The left-hand side should always be greater than the right, even if it’s just marginally.

In other terms:

You should be investing more money in assets and personal growth than short-term pleasures.

AND

You should be spending more time to get to know yourself than other people.

But you’ll never know what your Lucrative / Loss Ratios are until you honestly audit how you spend these resources.

Example Time + Money Audit

In the example, you can see that the priorities need to be revisited.

Both ratios are heavier on the right-hand side (costs = loss) than on the left-hand side (investments = lucrative).

So, I want you to audit both your time and money right this moment.

This will help you discover your own Lucrative / Loss Ratio.

Step 1

Create two lists - one for money and one for time.

Work out your “disposable” resources by deducting the total from the necessities.

Necessities are financial expenses that you need to survive such as groceries and rent.

They’re also unavoidable moments in time such as sleep, travelling, and admin.

Work it all out.

Step 2

List what you spend your disposable time and money on.

Identify whether it falls under a “cost” or an “investment”.

A cost may be a liability, a short-term pleasure, or a waste of time.

If it benefits you and your growth, it’s an investment.

Step 3

Put the investment figure on the left side of the ratio and the cost figure on the right side.

You can now clearly see how much you’re investing in yourself and how much you’re simply flushing down the drain…

I hope this is the wake-up call you needed.

Invest in yourself.

Friend, you’re the greatest project you’ll ever work on.

If you completed the audit, let me know your Lucrative / Loss Ratios by replying to this email.

I’m interested in seeing what you got 🤔

Much love,

Mason - Founder of New Mentalities

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